Focused tool collection

CRO & Web Performance

Evaluate user-supplied conversion and performance measurements with transparent calculations and stored reference thresholds, never a live site audit.

9tools in this collection

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CRO & Web Performance

Landing Page CTA Audit

Review supplied headline and CTA copy for action, benefit, audience, specificity, and consistency.

Beginner Opportunity: Easy
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CRO & Web Performance

Form Friction Score

Estimate relative form friction from field counts, sensitive fields, steps, and progress feedback.

Intermediate Opportunity: Medium
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CRO & Web Performance

Page Weight Budget Calculator

Compare supplied HTML, CSS, JavaScript, image, font, and third-party transfer sizes with a chosen budget.

Intermediate Opportunity: Medium
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CRO & Web Performance

Image Compression Savings Calculator

Estimate per-page and monthly transfer savings from user-supplied current and target image sizes.

Beginner Opportunity: Easy
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CRO & Web Performance

Lazy-Load Candidate Planner

Classify supplied above- and below-fold image and iframe counts into initial-load and lazy-load candidates.

Intermediate Opportunity: Easy
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CRO & Web Performance

Core Web Vitals Input Assessment

Classify user-entered LCP, INP, and CLS measurements against stored good/needs-improvement/poor reference thresholds.

Advanced Opportunity: High / Competitive
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CRO & Web Performance

Bounce & Engagement Rate Converter

Convert user-supplied sessions and bounced sessions into simple complementary rates.

Beginner Opportunity: Easy
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CRO & Web Performance

Funnel Drop-off Calculator

Calculate step conversion and drop-off rates from an ordered list of user-entered stage counts.

Intermediate Opportunity: Medium
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CRO & Web Performance

Conversion Rate Confidence Interval

Estimate a Wilson confidence interval for a user-supplied conversion count and sample size.

Advanced Opportunity: High / Competitive
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